One in Three Campaign
One in three victims of family violence are male

Media activity

Media activity

This page contains a selection of recent media articles involving the One in Three Campaign. These articles are presented as a community service, and do not necessarily reflect the views of the Campaign. You can find One in Three media releases on our Public Presentations page.

Please send any relevant media articles to us by clicking here and we will post them on this page.

 

New NSW Police Campaign "It’s not your fault”

NSW Police has launched a new video campaign to raise public awareness about the issue of domestic and family violence.

“It’s not your fault” is the theme of the campaign, which consists of a 30-second community service announcement (CSA) for TV, as well as a longer version for cinemas and social media.

This is the first time we have ever seen a government CSA that includes a male victim and a female perpetrator. The campaign is still very gender-biased, but it's a HUGE start. Thank you NSW Police.

We question why the NSW Police continue to focus upon the domestic and family violence dynamic that is LEAST likely to occur in Australia. The majority of Australians who have experienced violence from an intimate partner experienced it from a previous partner (1,603,400) or boyfriend, girlfriend or date (1,304,400). Relatively few have experienced it from a current partner (356,700). More Australians have experienced family violence from their father or mother (484,400) than from their current partner.

Let's hope this is the first in a series of CSAs from NSW Police, and that the other larger demographics will be targeted in the future.

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